Explain the Role of Transforming the Problem Components on Increasing Creativity in Architecture Design Competitiveness

Authors

  • Neda Asadi Jafari Department of Architecture, South Tehran Branch, Islamic Azad University, Tehran, Iran Author
  • Iraj Etesam Department of Architecture, Science and Research Branch, Islamic Azad University, Tehran, Iran Author
  • Farah Habib Department of Architecture, Science and Research Branch, Islamic Azad University, Tehran, Iran Author

Keywords:

Tradition; Problem Components; Competitiveness; Creativity; Architectural Design

Abstract

Knowledge has long been in the field of human knowledge. In the evolutionary history of science, many theories and hypotheses have always been proposed and proven. This category reflects the fundamental changes in the manner of thinking in human knowledge. In the contemporary era, knowledge faces more complex issues. Therefore, achieving growth and production in any field by using new methods based on looking to the future is one of the pillars of human knowledge. In the field of architectural design process studies, the growth and development of creativity, that is, how ideas arise and develop in the mind, is one of the topics. Creative results in the field of architecture can be the result of changing the problem components according to the existing contradictions recognition in the field of architectural design process. Since the design process involves the emergence, evolution, metamorphosis of ideas, and the formation of concepts, one of the topics in the design process is the conceptual transformation. Conceptual tradition by changing the way of thinking, offers creative solutions to improve the way of knowing and solving the optimal problem. The role of conceptual tradition in the development of the architectural design process is by changing the components of the design problem. On the other hand, competitiveness is the basis for the growth and promotion of the field of architectural design. Therefore, achieving a meaningful relationship between conceptual tradition and competitiveness in architectural design, to increase creativity in the field of architectural design is research necessity. The research method has been done “deductive reasoning” and using “analytical-descriptive” measures, with a quantitative and qualitative approach. Field studies has been carried out using questionnaire. To validate the data measurement, standard evaluation tools and theories of the Delphi expert community have been cited. Preliminary data extracted from the first stage in eight architectural projects were evaluated through Delphi and related factors were extracted. Finally, using pls software and regression test based on the extracted data, the research hypotheses were proved.

References

Altindag, E., Zehir, C., & Zafer Acar, A. (2010). Learning, entrepreneurship and innovation orientations in Turkish familyـ owned firms. EMAJ: Emerging Markets Journal, 1.

Beaty, R. E., Benedek, M., Silvia, P. J., & Schacter, D. L. (2016). Creative cognition and brain network dynamics. Trends in cognitive sciences, 20(2), 87-95.

Cross, N. (2008). Engineering design methods: strategies for product design. John Wiley & Sons.

Daneshgar Moghadam, G. (2009). Understanding the problem of design in Architecture education, a study of the components affecting sufficient understanding of the problem of design as a beginning point for the beginners. Journal of Fine Arts, 37(1), 59-68.

Doğan, H., Nebioğlu, O., Aydın, O., & Doğan, I. (2013). Architectural innovations are competitive advantage for hotels in tourism industry? What customers, managers and employees think about it? Procedia-social and behavioral sciences, 99, 701-710.

El-Khouly, T. A. I. (2015). Creative discovery in architectural design processes: an empirical study of procedural and contextual components (Doctoral dissertation, UCL (University College London)).

Facione, P.A. (1994). Are College Students Disposed to Think? Millbrae, CA: The California Academic Press. ERIC Document ED368311.

Goldschmidt, G. (1990) Linkography: assessing design productivity. In Cyberbetics and System’90, Proceedings of the Tenth European Meeting on Cybernetics and Systems Research (pp. 291-298). World Scientific.

Goldschmidt, G., & Weil, M. (1998). Contents and Structure in Design Reasoning. Design Issues, 14(3), 85ـ 100.

Greeno, J. G. (1978). Natures of problem-solving abilities. Handbook of learning and cognitive processes, 5, 239-270.

Hojjat, I. (2002). Speech on time: A new look on methods of teaching Architecture in Iran. Journal of Fine Arts, 2(1), 50-58.

Hosseini, A. S. (1998). What is creativity and what is the role of school in its development? Journal of Psychology and Educational Sciences, 0(1-4), 52-73.

Jeamsinkul, C., Boztepe, S., Poggenpohl, S., & Lim, Y. K. (2002). Annotated theory and practice in design list. Visible Language, 36(2), 210.

Júlio Carlos de Souza van der Linden, André Pedroso de Lacerda, and João Pedro Ornaghi de Aguiar, (2011). The evolution of design methods, See discussions, stats, and author profiles for this publication at: https://www.researchgate.net/publication/273704768.

Kowaltowski, D. C., Bianchi, G., & De Paiva, V. T. (2010). Methods that may stimulate creativity and their use in architectural design education. International Journal of Technology and Design Education 20(4), 453-476. DOI: 10.1007/s10798-009-9102-z.

Lawson, B. (2005). How designers think: De-ambiguity of the design process (Nadimi, H. Trans.). Tehran: Shahid Beheshti University Publisher.

Mirkamali, S. M. (1999). Creative thinking and its fertility in educational organizations. Journal of Psychology and Educational Sciences, 4(2), 99-120.

Tan, Y., Shen, L., & Yao, H. (2011). Sustainable construction practice and contractors’ competitiveness: A preliminary study. Habitat international, 35(2), 225ـ 230.

Weisberg, R. W., & Alba, J. W. (1981). An examination of the alleged role of “fixation” in the solution of several “insight” problems. Journal of experimental psychology: general, 110(2), 169-192.

Zhao, Z. Y., Zuo, J., Zillante, G., & Zha.o, X. J. (2012). Foreign architectural and engineering design firms’ competitiveness and strategies in China: A diamond model study. Habitat International, 36(3), 362‌ـ370.

Downloads

Published

2022-01-25

Issue

Section

Original Article

How to Cite

Explain the Role of Transforming the Problem Components on Increasing Creativity in Architecture Design Competitiveness . (2022). International Journal of Applied Arts Studies (IJAPAS), 6(3), 7-20. https://ijapas.ir/index.php/ijapas/article/view/139